New look, same products.

To refocus our business and align our vision to protect 6 million people per day with our high-quality medical products, we have taken the opportunity to simplify, modernize and refresh our brand with one goal in mind—to simplify the lives of the clinical staff who use our products every day. In March of 2020, we will launch our new branding strategy as we transition to PRI·MED Medical Products. Same great product and service just a new logo, look and feel.


Time is of the essence in healthcare and figuring out product packaging shouldn’t be something clinicians need to worry about.


We believe product packaging should be straightforward and easy to understand so they can GRAB and GO. Our redesigned packaging is clean, modern and easy to use; saving clinicians valuable time, so they can stay focused on their important work.

What is changing:

  • Logo
  • Packaging Look & Feel
What is not changing:

  • Product
  • Box Dimensions & Quantities
  • SKU Numbers
  • Ordering Processes

Educational Resources

FREQUENTLY ASKED QUESTIONS

Distribution Partners:

Are product codes and SKU numbers remaining the same?

Yes, product codes and SKU numbers are remaining the same.

Are packaging sizes remaining the same?

Yes, packaging sizes are remaining the same.

Are barcodes or GTIN numbers remaining the same?

Yes, barcodes or GTIN numbers are remaining the same.

Are quantities remaining the same?

Yes, quantities are remaining the same.

When can we expect to see new product delivered to our facilities?

You can expect to start seeing product in new packaging arrive at your facilities as early as February 2020.

How does the rebrand affect the product we already have in our warehouses?

The rebrand should not affect the product you already have in your warehouses. Please continue to follow best practice, First-In-First-Out (FIFO) inventory management—using up all product in the old packaging before shipping out product in the new packaging.

How does the rebrand affect pandemic stock?

Please consider the rebrand while managing your pandemic inventories and continue to follow your established pandemic stock management processes.

Can we ship product in the new and old packaging together?

Yes. As you begin to run out of product in the old packaging, you can include product in the new packaging in your shipments. Please ensure all old packaging gets used up before moving to new packaging.

Do we need to change any product information in our ERP, such as product descriptions, pack factors, or price?

Yes. While quantities and pricing are not changing, our sub-brands are being retired. This means product brand names such as “PRIMAGARD,” “PrimaTouch,” “PRIMAFLEX” and “PrimaStretch” will no longer be used. To avoid confusion, we suggest you remove these brands from your product descriptions if they are currently included. Moving forward, all product brands will be under the PRI·MED brand.

Please note: if you require new product descriptions, priMED can provide these to you upon request.

Will there be a formal announcement from priMED about the change?

Yes. In addition to this FAQ package, over the upcoming weeks and months we will have a number of tools made available to support the communication of the rebrand. This includes both printed literature and digital resources. You should also expect contact from your priMED representatives.

Please note: if you require any additional communication support, please contact your priMED representative.

What message should we communicate to clinicians if our Customer Service staff receive questions or complaints about the product and/or new product packaging?

Rest assured, no changes are being made to the high-quality priMED products clinicians have come to
trust.

  • A major component of the rebrand is aimed at simplifying the lives of the clinical staff who use our products every day. Time is of the essence in healthcare and deciphering product packaging shouldn’t be something clinicians need worry about. We believe product packaging should be straightforward and easy enough so they can simply GRAB AND GO.
  • Over the course of the last two years, extensive clinical consultation was performed to ensure our redesigned packaging is clean, modern and easy to use; saving clinicians valuable time, so they can stay focused on the important work at hand. Along with these FAQs, we have enclosed a visual overview of our new packaging system to assist in answering questions. If any product-related complaints arise, we ask they be forwarded to feedback@primed.ca so they can be properly addressed. If there are any complaints relating to our packaging, they can be submitted to rebrand@primed.ca.

Does our warehouse need to be aware of any special handling instructions?

No. There are not any changes to how our products should be handled. Please continue to follow FIFO as a best practice and ensure product in the old packaging is shipped out before product in the new packaging.

Will priMED provide any special training or support to our staff?

priMED will provide various tools and resources to assist your staff with the transition. Should you require any additional communication or training support, please contact your priMED representative. All resources can also be found at https://primed.ca/rebrand.

Where can we go to find more information about the priMED rebrand?

For additional information, please visit https://primed.ca/rebrand, contact us at rebrand@primed.ca or contact your priMED representative directly.

Hospitals:

What message should we communicate to clinicians if our Customer Service staff receive questions or complaints about the product and/or new product packaging?

Rest assured, no changes are being made to the high-quality priMED products clinicians have come to trust.

  • A major component of the rebrand is aimed at simplifying the lives of the clinical staff who use our products every day. Time is of the essence in healthcare and deciphering product packaging shouldn’t be something clinicians need worry about. We believe product packaging should be straightforward and easy enough so they can simply GRAB AND GO.
  • Over the course of the last two years, extensive clinical consultation was performed to ensure our redesigned packaging is clean, modern and easy to use; saving clinicians valuable time, so they can stay focused on the important work at hand. Along with these FAQs, we have enclosed a visual overview of our new packaging system to assist in answering questions. If any product-related complaints arise, we ask they be forwarded to feedback@primed.ca so they can be properly addressed. If there are any complaints relating to our packaging, they can be submitted to info@primed.ca.

Are product codes or SKU numbers remaining the same?

Yes, product codes or SKU numbers are remaining the same.

Are packaging sizes remaining the same?

Yes, packaging sizes are remaining the same.

Are barcodes or GTIN numbers remaining the same?

Yes, barcodes or GTIN numbers are remaining the same.

Are quantities remaining the same?

Yes, quantities are remaining the same.

When can we expect to see new product delivered to our facilities?

You can expect to start seeing product in new packaging arrive at your facilities as early as February 2020.

How does the rebrand affect the product we already have in our warehouses or stock rooms?

The rebrand should not affect the product you already have in your warehouses or stock rooms. Please continue to follow best practice, First-In-First-Out (FIFO) inventory management—using up all product in the old packaging before using any product in the new packaging.

Does our warehouse or materials manager need to be aware of any special handling instructions?

No. There are not any changes to how our products should be handled. Please continue to follow FIFO as a best practice and ensure product in the old packaging is shipped out before product in the new packaging.

Do we need to change any product information in our ERP, such as product descriptions, quantities, or price?

Yes, if possible. While quantities and pricing are not changing, our sub-brands are being retired. This means product brand names such as “PRIMAGARD,” “PrimaTouch,” “PRIMAFLEX” and “PrimaStretch” will no longer be used. To avoid confusion, we suggest you remove these brands from your product descriptions if they are currently included. Moving forward, all product brands will be under the PRI·MED brand.

Please note: if you require new product descriptions, priMED can provide these to you upon request.

Will there be a formal announcement from priMED about the change?

Yes. In addition to this FAQ package, over the upcoming weeks and months we will have a number of tools made available to support the communication of the rebrand. This includes both rinted
literature and digital resources. You should also expect contact from your priMED representatives.

Will priMED provide any special training or support to our staff?

priMED will provide various tools and resources to assist your staff with the transition. Should you require any additional communication or training support, please contact your priMED representative.All resources can also be found at https://primed.ca/rebrand.

Where can we go to find more information about the priMED rebrand?

For additional information, please visit https://primed.ca/rebrand, contact us at rebrand@primed.ca or contact your priMED representative directly.

Contact us about our rebrand.

Fill out our quick form and we will contact you shortly.

CORPORATE HEADQUARTERS (By appointment only):
200, 2003-91 Street SW
Edmonton, Alberta  T6X 0W8
Canada

Business Hours: Mon-Fri 8AM-4:30PM (MST)
Toll Free: +1.877.877.4633
Local: +1.780.497.7600
Customer Service: +1.855.861.1904

CONTACT FORM

(Fields marked * required)



This site is protected by reCAPTCHA and the Google
Privacy Policy and Terms of Service apply.